Retention Best Practices

In this episode of Tactics, Tommy Lamb, Director of Retention at Common Thread, shares step-by-step strategies to create long-term value for your brand by engaging customers throughout their journey. We’ll explore essential tactics to keep customers engaged after the holiday season and beyond, nurturing relationships through personalized communications via email, SMS, WhatsApp, and more.

Learn how to:

• Boost customer lifetime value with personalized, data-driven marketing
• Utilize multiple channels like email, SMS, and direct mail effectively
• Create and test automated workflows to improve engagement and conversions
• Segment your audience for highly targeted and successful campaigns
• Avoid common pitfalls of over-personalization.

Whether you're new to retention marketing or looking to refine your current strategy, this videooffers actionable insights and proven best practices to maximize your ROI. Don’t forget to subscribe for more marketing tips and strategies to help grow your brand!

ADmission members-only episode preview. To unlock full episodes, book a call with us to see if ADmission is right for you.

Together with …

• Recharge is your all-in-one subscription platform for retention and growth.
• Richpanel is the help desk software that helps you create a seamless support experience for both the customer & support teams.