Success takes so much more than single-channel targets and short-term thinking. You don’t need a marketing agency. You need a partner that focuses on the health of your entire business.
Hire UsOur primary objective is to help clients grow sustainably. All growth stories are different; all brands are different. But the underlying thoughtwork is the same.
A solo entrepreneur’s skincare line grows 29x after unlocking their 60-day customer value.
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A husband-and-wife team invent a new kind of razor — and grow 3.6x YoY with CTC.
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A family-run fitness apparel brand grows 882% in 2 years.
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An indie beauty brand comes to CTC for paid social after organic growth stagnates — and sees a 5x ROI.
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A legacy retailer decides to get in the DTC game and grows their online business 8x after 2 years with CTC.
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Our Full-Service Growth teams combine multiple channels and services under a single, profit-focused strategy.
That’s because sustainable growth happens when you’re taking the health of your entire business into account, not just the ROI of a single channel.
Together, we’ll set business-level targets; then, execute a plan to smash them.
Exclusive access to our proprietary data tool for LTV, forecasting, DTC benchmarking, and more.
Daily management and optimization of your Facebook, Snapchat, and TikTok ad accounts.
Dedicated Paid Search buyer to manage spend across multiple channels.
Accelerate LTV through list building, high-impact automations, and ongoing campaigns
Drive performance by recreating existing assets + iterating on the winners.
When you hire a Growth Team, you’re hiring an interconnected system that touches your entire business. Tap onHover over each service to discover how it connects to the team as a whole.
Five unique advantages make CTC a better agency experience:
Agencies can’t guarantee outcomes. Instead, we guarantee a consistent thought framework that focuses on your bottom line.
All Full Growth clients get access to Statlas, a proprietary tool that lets us create benchmarks based on data from across our client roster.
Our own ecommerce businesses give us consistent insight into operational mechanics and financial outcomes.
Our proactive escalation process and weekly performance survey means senior management is available to work on your account when needed.
ADmission is a paid community that teaches entrepreneurs the CTC way. We hire from this pool of talent, meaning that our “junior” people aren’t so junior.
The main service we provide is new ideas for your business. We do this via the Growth Map — a tool that provides a clear picture of where your business needs to grow, and how we’re going to help make it happen.
CTC’s teams work on up to 6 brands, depending on capacity. We’ve tried more, but it just doesn’t work for the custom service we offer. Plus, our senior management is equipped to step in when our people need to take a break.
Trust us with your business. We know it’s a big ask — but we’re not here to simply tweak budgets. We thrive when we’re guiding you towards your revenue goals via a shared understanding of what it’ll take to get there.
A membership service for DTC brands on the path to 7-figures. Get on-demand access to growth experts today.
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“Common Thread Collective is the ideal ecommerce growth partner for APL.”
CTC articulates and executes innovative marketing strategies on a daily basis and during key launches. The team is in constant communication with us to finesse our strategy with unparalleled service.”
“The trends say we shouldn’t be successful. But we’re growing faster than ever before. How? By collaborating with social causes and pivoting to new opportunities in product and creatives quickly.
Common Thread Collective’s creativity, speed, and performance-driven results have helped us increase sales 796% YoY and 4.6x year to date.”
“Google Shopping has become one of Born Primitive’s most profitable channels.
With the addition of Google, we’ve increased our total paid-media ROI 59% over the last 5 months. The Google Ads gave us a phenomenal 13.31 ROAS.
Common Thread’s team knows what it’s doing.”
“Within days of loading the creative into our Facebook account, performance took off. In fact, after the first set, we turned right around to buy more.”
“By cranking ad spend while maintaining +5.2 ROAS, we’ve already done 2.5x the online sales we did last year. And we’re on track to 7x moving forward.”
“We’re improvisers. This year, you have to be. CTC consistently advises on new angles to test with a level of nuance and thoughtfulness that makes me wonder if they know my business better than I do.”
