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On this episode, Taylor and Richard break down the most important trends in ecommerce, and discuss what the future holds for margin innovation, AI, and the connection between marketing and finance.
Show Notes:
- For a limited time, join our membership program, ADmission, plus get access to all of our flagship ecommerce products for no additional cost.
- Get started at Stamps.com today for a four-week trial, free postage, and a digital scale!
- If you’re a $10M - $100M ecommerce brand with a Growth Quotient (GQ) of 130 or greater, we’ll cover $25k of ad spend when you become a CTC client. Apply here
- The Ecommerce Playbook mailbag is open — email us at podcast@commonthreadco.com to ask us any questions you might have about the world of ecomm.
On this episode, CTC’s Director of Creative Strategy & Performance Aileen McKenna joins Taylor & Richard to discuss the urgency of building great evergreen ad creative in September and October, how to systemically brainstorm new ad ideas, and the right place to expend effort and resources when Black Friday comes.
Show Notes:
- If you’re a $10M - $100M ecommerce brand with a Growth Quotient (GQ) of 130 or greater, we’ll cover $25k of ad spend when you become a CTC client. Apply here
- The Ecommerce Playbook mailbag is open — email us at podcast@commonthreadco.com to ask us any questions you might have about the world of ecomm
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Newest Product
The Ecommerce Diagnostic Toolkit
The Ecommerce Diagnostic Toolkit is your guide to identifying your biggest opportunities. Help our team test and fine-tune this product before it goes live.
Follow these steps to help ensure we make the best product possible:
- Download and review the PDF
- Take the Diagnostic quiz with one of you clients' brands
- Review and download your results page
- Provide our team with any feedback you have
From the DTC Index
Updated weekly, the DTC Index aggregates our database of 300+ ecomm brands into your clearest window on ecommerce performance.
From store CAC to Facebook ROAS, the DTC Index contains charts tracking year-over-year data points from all parts of the funnel.
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