The Ecommerce Playbook Podcast
Join Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses.
For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain.
So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone.
Click below to follow for weekly broadcasts from the ecommerce frontlines.
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Recent Episodes
Growing Profitability featuring Cherene Aubert of ILIA Beauty
Welcome back to another insightful episode of the Ecommerce Playbook Podcast! In this interv...
Top of Funnel is A Scam: A Nuanced, Thoughtful Take
Taylor recently set off a firestorm on DTC Twitter/X by claiming that “top-of-funnel” platfo...
Growing Profitability featuring Dave Huffman of Ancestral Supplements
In today's episode, we interview Dave Huffman, CMO of Ancestral Supplements, a unique and ra...
Which Brands Will Win in 2024? with Luke Austin
On this episode of the podcast, CTC Director of Growth Strategy Luke Austin sits down with R...
Growing Profitability featuring Dave Rekuc of Bambu Earth
Welcome to the first episode of a new series on the E-Commerce Playbook Podcast! In this ser...
Ecommerce Ins and Outs for 2024
On this episode of the podcast, Taylor and Richard shift focus from long-term 2024 predictio...
5 Predictions for 2024
As we enter a new year, Taylor and Richard walk through 5 critical ecommerce trends that we ...
The Prophit System, Part 5: Executing Against the Plan
In this final episode of our 5-part series on the Prophit system, Taylor and Ricchard get on...
The Prophit System, Part 4: Building A Channel Specific Media Plan
What do you do when your Meta ads account is on fire? How about when you need more creative?...
The Prophit System, Part 3: Building a Creative System to Accomplish a Financial Goal
On this episode, Richard chats with Aileen McKenna, Director of Creative Strategy & Perf...
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