The DTC Hotline Podcast
Hot Takes. Cold Truths. Real Ecomm Advice. The DTC Hotline is your direct link to advice on everything ecommerce.
Featuring Common Thread Collective growth experts Tony "The Chopper" Chopp and Luke "The Weatherman" Austin, each episode will feature real questions from real listeners on scaling, paid media, forecasting and more.
Call or text 866-DTC-2263 to ask a question and we'll answer it in an upcoming episode.
Click below to follow for weekly broadcasts from the ecommerce frontlines.
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Recent Episodes
How to Set Up Your Meta Account for Black Friday Success
How should your Meta Ads account be structured to win this Black Friday and Cyber Monday? In...
How Would You Identify and Fill Your Q4 Revenue Gaps?
Most brands talk about hitting their Q4 goals — but few have a system to identify and close ...
How Many Meta Ads You Actually Need to Hit $500K/Month
Most brands have no idea how many ads they actually need to scale profitably on Meta. In thi...
AppLovin’s Rise, Google Ads Setup, and Amazon Reality Check
Welcome back to the DTC Hotline, your direct line to hot takes, cold truths, and real e-comm...
Do New Customers Need to Be First-Order-Profitable During BFCM?
You can’t just “optimize” your way through Q4. In this episode, Richard, Tony, and Luke tack...
How Do You Exit Meta's Learning Phase?
You can’t media-buy your way out of a product problem. In this episode, Richard, Tony, and L...
Is Anyone Making Enough Creative?
In this week’s episode of The DTC Hotline, Richard “The Professor” Gaffin is joined by Tony ...
What is the Best Offer for BCFM This Year?
In this week’s episode of The DTC Hotline, Richard “The Professor” Gaffin is joined by Tony ...
How is the Ecommerce Industry Actually Using AI?
In this week’s episode of The DTC Hotline, Richard “The Professor” Gaffin is joined by Tony ...
What is the Best (and Worst) Ecommerce Niche in 2025?
In this week’s episode of The DTC Hotline, Richard Gaffin is joined once again by Tony “The ...
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