The Ecommerce Playbook Podcast
Join Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses.
For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain.
So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone.
Click below to follow for weekly broadcasts from the ecommerce frontlines.
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The Secret That Prepares Accelerator Brands for 8-Figure Success
As brands approach the $1M–$10M revenue range, they often find themselves stuck—still hustli...
Last Week’s Podcast Crushed on X ... Here’s Why
In this episode of the Ecommerce Playbook Podcast, Taylor Holiday and Richard Gaffin unpack ...
We Ran Incrementality Tests … Meta’s Tool Didn’t Win
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Lessons from 11 Years of Building an Agency … and What Happened After
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Lessons You Only Learn From Talking with Clients In Person
At CTC’s recent Client Summit, Taylor Holiday and Richard Gaffin sat down to unpack what hap...
Why 2025 Ecommerce Is a Tale of Two Cities: Winners & Losers
The Tale of Two Cities in Ecommerce: Winners and Losers in 2025 At CTC’s Client Summit, Tayl...
14 Days, $1.28M: We CRUSHED Our Million-Dollar Challenge!
Can you turn 14 days into $1.28 million? We did … and we're breaking down exactly how we cru...
Inside CTC’s New Strategic Partnership: What's Next?
Discover the next chapter in Common Thread Collective’s story as Taylor Holiday takes you be...
Meta's Attribution Settings Don't Matter Anymore
In this episode of the podcast, we dismantle the old school attribution windows holding your...
Three Moves to Save Your Brand From Financial Collapse
Is your brand feeling the squeeze? You’re not alone. In today’s episode, we break down three...
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