The Ecommerce Playbook Podcast
Join Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses.
For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain.
So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone.
Click below to follow for weekly broadcasts from the ecommerce frontlines.
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Recent Episodes
The Four Biggest 6-figure Brand Struggles
Are you stuck at six figures, unsure how to scale without burning your budget on expensive agencies or freelancers? Y...
Meta’s Andromeda: The Biggest Shift in Facebook Ads Since iOS14
Meta just flipped the script on media buying … and if you’re still running ads the old way, you’re already falling be...
How D. Louise is Maximizing Growth in Global Accelerator
In this episode of the Ecommerce Playbook Podcast, we sit down with Jack Zambakides, CEO of D.Louise, to explore the ...
Unbiased Ecommerce Forecasting Starts with a Reality Check
In this episode of the Ecommerce Playbook Podcast, we’re diving into the crucial role of accurate forecasting in driv...
How Taylor Holiday Views Influencer Marketing
In this episode of the Ecommerce Playbook Podcast, we’re diving into influencer marketing and seeding—a foundational ...
How Tecovas’ CMO Designs Product to Unlock New Markets
This episode isn’t just about a viral Tecovas ad—it’s about the bigger picture of authentic marketing. We sit down wi...
We Ranked Every Employee—Here’s What Happened!
Ever wondered what would happen if you ranked every employee in your company? We did exactly that—and the results wer...
Measurement Mistakes That are Costing You Millions
If your paid media feels less effective than ever, your measurement system might be the real problem. Many 8-9 figure...
The Tecovas Ad That Broke DTC Twitter (And Why It Worked)
DTC Twitter lost it over this Tecovas ad — but was the outrage justified? In this episode, we break down the viral co...
The Death of Ecommerce Jobs? AI vs. Humans Explained
AI is rapidly changing the ecommerce landscape, automating tasks once handled by humans and raising the question—are ...
The Four Biggest 6-figure Brand Struggles
Are you stuck at six figures, unsure how to scale without burning your budget on expensive agencies or freelancers? Y...
Meta’s Andromeda: The Biggest Shift in Facebook Ads Since iOS14
Meta just flipped the script on media buying … and if you’re still running ads the old way, you’re already falling be...
How D. Louise is Maximizing Growth in Global Accelerator
In this episode of the Ecommerce Playbook Podcast, we sit down with Jack Zambakides, CEO of D.Louise, to explore the ...
Unbiased Ecommerce Forecasting Starts with a Reality Check
In this episode of the Ecommerce Playbook Podcast, we’re diving into the crucial role of accurate forecasting in driv...
How Taylor Holiday Views Influencer Marketing
In this episode of the Ecommerce Playbook Podcast, we’re diving into influencer marketing and seeding—a foundational ...
How Tecovas’ CMO Designs Product to Unlock New Markets
This episode isn’t just about a viral Tecovas ad—it’s about the bigger picture of authentic marketing. We sit down wi...
We Ranked Every Employee—Here’s What Happened!
Ever wondered what would happen if you ranked every employee in your company? We did exactly that—and the results wer...
Measurement Mistakes That are Costing You Millions
If your paid media feels less effective than ever, your measurement system might be the real problem. Many 8-9 figure...
The Tecovas Ad That Broke DTC Twitter (And Why It Worked)
DTC Twitter lost it over this Tecovas ad — but was the outrage justified? In this episode, we break down the viral co...
The Death of Ecommerce Jobs? AI vs. Humans Explained
AI is rapidly changing the ecommerce landscape, automating tasks once handled by humans and raising the question—are ...
