The Ecommerce Playbook Podcast
Join Taylor Holiday & Richard Gaffin as they bring you guiding insights from across CTC’s portfolio of growing DTC businesses.
For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain.
So how do you navigate this dangerous new reality? No matter how you do it, you’d better not do it alone.
Click below to follow for weekly broadcasts from the ecommerce frontlines.
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Recent Episodes
How to Build a Successful 2023 Holiday Strategy
Q4 success starts in Q3. And the most successful brands on Black Friday have one thing in common: They plan their ent...
When Do I Change Direction?
Leadership is a combination of two major skills: Knowing when the organization is heading in the wrong direction, and...
How to Scale Creative Ideation (Almost) Infinitely
For ecommerce entrepreneurs and agency owners alike, creative continues to be the most important variable — and the t...
The Anatomy of a 450+ GQ Brand with Dean Brennan
What makes a great brand? What businesses are most likely to grow quickly? Why not ask the leader of the brand with t...
How Should I Invest my Cash? with Mike Beckham and Dave Rekuc
Once you have your ecommerce tactics down and you’re successfully turning a profit, you’re confronted with a deceptiv...
How to Scale From $1M to $20M with Andrew Faris
In many ways, $1M to $20M is the most exciting growth stage for any ecommerce business — you know you have a business...
How Attribution Tools are Hurting Your Acquisition
Over the past several weeks, CTC Growth Strategist Luke Austin’s been conducting an experiment across a number of our...
How to Turn Ideology into Action
Every brand has a mission statement. Every brand should have a clear business philosophy. But how do you take those i...
Introducing: The Direct To Consumer Confidence Index
On this episode, Taylor talks to CTC’s Senior Ecommerce Data Analyst Steve Rekuc and Kno Commerce CEO Jeremiah Prumme...
5 Takeaways From the Meta Performance Marketing Summit
On this episode, Taylor reports back from his trip to the Second Annual Meta Performance Marketing Summit, revealing ...
How to Build a Successful 2023 Holiday Strategy
Q4 success starts in Q3. And the most successful brands on Black Friday have one thing in common: They plan their ent...
When Do I Change Direction?
Leadership is a combination of two major skills: Knowing when the organization is heading in the wrong direction, and...
How to Scale Creative Ideation (Almost) Infinitely
For ecommerce entrepreneurs and agency owners alike, creative continues to be the most important variable — and the t...
The Anatomy of a 450+ GQ Brand with Dean Brennan
What makes a great brand? What businesses are most likely to grow quickly? Why not ask the leader of the brand with t...
How Should I Invest my Cash? with Mike Beckham and Dave Rekuc
Once you have your ecommerce tactics down and you’re successfully turning a profit, you’re confronted with a deceptiv...
How to Scale From $1M to $20M with Andrew Faris
In many ways, $1M to $20M is the most exciting growth stage for any ecommerce business — you know you have a business...
How Attribution Tools are Hurting Your Acquisition
Over the past several weeks, CTC Growth Strategist Luke Austin’s been conducting an experiment across a number of our...
How to Turn Ideology into Action
Every brand has a mission statement. Every brand should have a clear business philosophy. But how do you take those i...
Introducing: The Direct To Consumer Confidence Index
On this episode, Taylor talks to CTC’s Senior Ecommerce Data Analyst Steve Rekuc and Kno Commerce CEO Jeremiah Prumme...
5 Takeaways From the Meta Performance Marketing Summit
On this episode, Taylor reports back from his trip to the Second Annual Meta Performance Marketing Summit, revealing ...
