A Common Thread Collective Video Series
Upgrade Your People Culture: An Original Series
Weekly(ish) guidance from the frontlines. Unsubscribe anytime.
If a company chases great people, it may keep them for a season. If it builds a strong culture, it will attract them for many.
Hosted by Dane Sanders, VP of Employee Development at Common Thread Collective, this series traces CTC’s journey from hiring for potential to building a culture that attracts the right people and repels the wrong ones.
With a range of guests, Dane explores CTC’s culture methodology: systems like 5 Voices and the Rule of 10 that create a shared language to align people, raise performance, and design culture with intent.
Culture should do more than make people feel good. It should make them better.
Latest Episode
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The Secret to Attracting Marketing Talent + Profit
In this episode, Dane Sanders sits down with Taylor Holiday to map the exact link between behavior, environment, and business outcomes.
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The Secret to Attracting Marketing Talent + Profit
● 53 mins.
How a DTC Brand Discovered More Profit Hidden in Culture
● 33 mins.
The Exact Tools CTC Uses to Build an Unfair Cultural Advantage
● 64 min.
The Hidden Performance Cost of Traditional HR
● 19 min.
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