To grow your ecommerce business, only four metrics matter:
Unfortunately, no single point of truth brings those crucial variables together.
Until now …
Our analytics tool unites all your business’ data — across platforms. Even better, it gives you actionable benchmarks to track growth against similar businesses.
Understand your traffic intimately and effortlessly, from channel mix to Facebook efficiency.
Improve creative performance by examining your best and worst ads through the lens of AIDA: attention, interest, desire, and action.
Plus, see how your traffic sources compare to other businesses.
Site-wide conversions tell you nothing about how your individual funnels are performing.
Instead, break down your pages — products, collections, and landers — by site speed, conversion rate, and real dollars.
Get cohort-specific data organized by time period, seasonality, first-product purchase, discount code, campaigns, channels, and more.
Unlock your LTV:CAC ratio through endless variables and elegant simplicity.
Easily determine your business’ profitability. Use your own method or our four-quarter accounting: (1) cost of delivery, (2) customer acquisition, (3) operational expenses, and (4) profit.
Best of all, gauge yourself against comparable brands on everything from fixed costs — like rent — to COGS.
Track critical metrics like Marketing Efficiency Rating (MER) — total sales divided by total ad spend — to truly measure success.
Immediately identify your most-profitable channels and campaigns … as well as exactly where you need to improve.