Every business needs a purpose. At CTC, ours is to help entrepreneurs achieve their dreams. But what if you need your dream interpreted? Branding services at CTC are built to turn a great idea into a persuasive message and a compelling design—it’s a whole system of identity that speaks multitudes, to multitudes.
What We Offer
Brand Workshops - Intensive sessions that help us get a picture of your dream.
Brand Book - Comprehensive guidelines to your brand’s internal and external identity, plus key examples of how it’s going to be implemented online.
Customer Discovery Reports - An in-depth analysis of your target market, including qualitative, in-person research and interviews with people who look like you.
Brand Style Guide - Color palette and typography that’ll make your brand pop.
Photography - Beautiful, on-brand product assets, created by our in-house team.
Web Design - Implementing your brand in its most important form.
Copywriting - Turning your message into poetry. The kind that persuades.
Why We Do It
CTC exists because we’re passionate about purpose. And branding means being in the business of purpose. Our fire is ignited by entrepreneurs for whom their business gives their lives meaning; and we’re excited to take our energy and yours and focus it into a single, powerful point.
How We Do It
We do it by getting into a room with you and getting to know you. Your brand needs to contain the same authentic, human charisma that great people have; so we make it our goal to transform businesses into
personalities that can be shared with the world.
After the workshop phase, we retreat into our creative cave, bouncing ideas off the walls and each other. We emerge at an agreed upon time with the brand identity packages, assets and guidelines that you need to genuinely show the beating heart at the core of your business.
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Clients Are Saying
“The Brand Team at Common Thread Collective did a remarkable job creating our company’s brand book. After two full days of extensive workshops with our company, they were able to draw insights on our brand messaging and overall look and feel to ultimately deliver us a comprehensive and robust document that laid the foundation for how we should communicate our brand image to our customer base. This consistency will be crucial for the future of our brand, and I could not be happier. As the owner, I feel it was worth every penny!”Bear CEO, Born Primitive
“As I was about to enter the first brand meeting, I turned to my CEO and said, "Let's really go into this with an open mind and see what develops." A few seconds later we walked into a room that had images plastered all over its walls and were greeted by the Brand Team with a question, “how do these images make you feel?” The CEO and I gave each other the “WTF did we get ourselves into” look. Little did we know that these few small exercises would end up defining our Smart Cups Brand. Fast forward a few weeks after the exercises and the brand book that Richard and his team produced far exceeded our expectations. They were able to objectively look at our product and present it in a light that was clear, concise, and strong. Their professionalism and organization throughout the entire experience was second to none and I can not wait to utilize their services again with our next beverage line"Owen Dolan COO, Smart Cups
“I have worked with more marketing agencies than I have fingers and toes. One thing they all have in common—they all claim to be the best and all spew the same B.S. buzzwords while pitching the same unimaginative cliche crap. I agreed to move forward with the CTC brand team with very low expectations. I expected to just get more of the same. Not the case—and for the first time in my life—I was very content in being wrong. CTC blew me away and was worth every f$#%in’ penny. They’re-inspired me with their finished product, reminding me of the reason I started Smart Cups in the first place. Richard, Jon and Alex over-delivered for this fatigued Founder."Chris Kanik CEO, Smart Cups