What’s A UTM? – Pete’s Sweater Seminars


#TopicOfTheWeek

Street Pete takes us through what a UTM tag is, and how it can be helpful to track the clicks on your digital ads.

UTM – A UTM code is a simple code that you can attach to a custom URL in order to track a source, medium, and campaign name. This enables Google Analytics to tell you where searchers came from as well as what campaign directed them to you.

The post What’s A UTM? – Pete’s Sweater Seminars appeared first on Common Thread Collective.


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