Let’s get all philosophical for a second, shall we? What does it mean to care? Google defines the verb as “to feel concern or interest; attach importance to something” or “to look after and provide for the needs of” someone or something.
What do you care for? What do you care about?
At CTC, we care about helping entrepreneurs achieve their dreams. You’ve heard this over and over, because we care about our mission and we care about you knowing it. We care so much, in fact, that we created a program that doubles down on it and drives this point home further: CTC Cares.
CTC Cares is our quarterly CSR (Corporate Social Responsibility) program whereby our teams get to engage with non-profit and charitable organizations and offer help. It’s time and budget set aside to invest in our communities and expand our collective awareness of the needs of those outside our walls and industry—and it might be one of my favorite things to talk about!
Each quarter, we connect with an organization in Orange County or the surrounding areas and find a new way to step into and support the work they’re doing. We’ve been privileged to work with organizations like Home4Good Realty and Operation JumpStart.
Over Christmas, we gifted toys to more than 50 children through the Boys & Girls Clubs of America. Team members got to connect with specific children and teens, receive their lists, and provide a little joy by gifting them something that child or teen had explicitly asked for.
In March, we held a clothing drive at our offices and collected over 250 items to donate to Working Wardrobes, an Orange County organization “helping men, women, and veterans achieve the dignity of work.” We gifted a monetary donation and then spent a day working in their warehouse sorting contributions and giving of our most precious asset: time.
As this quarter winds to a close, we’re internally voting on the next organization to receive our CTC Cares donation. Our hope is that the organization connects with that mission we care so much about—*cough* helping entrepreneurs achieve their dreams *cough*—as Working Wardrobes does. We look forward to sharing more.
In the meantime, I encourage you to get to know some of the groups we mentioned and the people behind them. Perhaps spend some of your own time investing in places and people beyond your workplace or circle.